How Staging Can Impact The Selling Process

March 3, 2020

How Staging Can Impact The Selling Process
If you’ve been considering a home sale in the near future, staging is probably something you’ve at least heard of, staging can have a huge impact on the selling process.

In this post, we talk about how staging can impact selling your home.

Home staging involves setting a home for sale with furnishings that make it look ready to live in, and it gives prospective buyers an idea of what this home will look like when they make it their own. This move-in-ready look creates a better first impression than an empty home, and it gives something to prospective buyers that they can really resonate with.
According to data from the US Department of Housing and Urban Development, home buyers decide if they’re seriously interested in buying a home within the first 30 seconds they spend within the space. This shows just how impactful these first impressions are, and why you want to go the extra mile in making sure the first impression you make is a great one.

Staging Statistics

It’s been proven that staged homes sell more quickly than non-staged homes. In 2007, a study was conducted by the Real Estate Staging Association. In this study, a group of vacant homes that were on the market for an average of 131 days was staged and re-listed. The results of this study found that these “new” properties sold in half the time or less than what they were on the market before, selling on average in just 42 days. This study was repeated once again in 2011 when the market was deemed more competitive, and the homes were sold 73% faster. What this study shows is that staged homes sell more quickly, and they spend significantly less amount of time on the market.

Return On Investment

Staging a home for sale doesn’t just cut the time your home will spend on the market, it can also increase the value you get for your property. Home staging has an impressive return on investment, so if you’re looking to invest in your home before a sale, this is a consideration you should be making. According to the National Association of Realtors, the typical return on a home staging is around 8 to 10% of your total home’s value. Not only will your home likely sell more quickly, but you’ll get more for it, which together makes for a highly successful sale.
Home staging may seem like a frivolous investment in the selling process, but the truth of the matter is that it’s one of the most worthwhile investments one can make in a home sale. Here are six ways in which staging can help you sell your house faster. 

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